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Man and machine. A semi-human being – integrating AI into business

Man and machine. A semi-human being – integrating AI into business

May 15, 2025 | Blog, Joakim

Man and machine. A semi-human being.

For over two years, I’ve operated at the intersection of human intuition and AI. Each business day, I’ve embedded artificial intelligence into sharp, high-paced projects in the corporate world.

I’ve tested a wide range of systems across different tasks, and one thing is clear: the most effective tools don’t always come from the tech giants. Still, Google and Adobe have made notable strides this year.

Right now, the platforms that stand out most are ChatGPT, Grok, Claude, Runway, and Midjourney. Claude has become a reliable engine for managing complex data, while ChatGPT continues to broaden its capabilities with each update.

Several emerging AI solutions from Asia show promise, though they’re not yet stable enough for daily use. The pace of change is rapid—new tools enter my workflow almost every day.

Reflections in the Looking Glass: Transforming AI into Market-Ready Business Services

Reflections in the Looking Glass: Transforming AI into Market-Ready Business Services

Oct 16, 2024 | AI, Blog, Joakim

“Even the greatest stars change themselves in the looking glass.”

Reflecting on our internal workshop session in Nice, which focused on transforming and expanding my business into new areas, I realize we, too, find ourselves in the looking glass.

Since entering the AI sector, I’ve witnessed rapid developments. What began as a second-opinion tool has now evolved into a key companion in my business, powering several internal services. ChatGPT stands out as the most intelligent text engine, Claude excels in handling documents and data, and Grok leads in creative AI. Additionally, Firefly is essential for production. Copilot, though not yet fast or intuitive enough for extensive use, benefits from its integration with Microsoft Office. Several other services are still under evaluation.

This session explored how these services can be elevated to the next level—transitioning from virtual coworkers to market-ready, packaged business services.