Fish of the week or shellfish

Fish of the week or shellfish

Feb 25, 2024 | Blog, Joakim

I live by the sea and embrace Captain Nemo’s quote, ‘Here on the ocean floor is the only independence. Here I am free!’ Thus, every weekend, I select my ‘fish of the week,’ or shellfish. Now, it’s time for crab, and I need to have the hammer. As Hemingway said, ‘Neither for you nor for me. I’m sorry, fish.’ Will it be as black as black for the crab; perhaps a stout?

My mind then takes flight to a green island, to a pub on a street corner in Cork. I imagine watching old men in their caps, seated in their usual spots, inviting me to join a community chat as the pubs fill up, echoing with cheers and the sound of church bells signaling the start of Sunday lunch. But my journey wouldn’t stop there. Next, I’d go to France for a crisp Sauvignon Blanc from the southwest, a fitting companion for the crab. I envision hearing church bells ringing out as squares fill with people at bistros, engaging in philosophical discussions around the tables.

Ending with a stout or Sauvignon Blanc?

Lunch at Historic Sweetings: Blending Tradition and Business Wisdom in the Heart of London’s Financial District

Lunch at Historic Sweetings: Blending Tradition and Business Wisdom in the Heart of London’s Financial District

Feb 5, 2024 | Board of Directors, Joakim

Lunchtime at my hidden secret, Sweetings — a traditional British seafood restaurant located at 39 Queen Victoria Street in the City of London, operating at its current location since 1889. As per my ritual, I begin with their signature Black Velvet, a Guinness and champagne cocktail, followed by a Chardonnay from Burgundy paired with their exquisite fish in mustard sauce. It’s a splendid time, and I take great pride in presenting this almost unchanged menu, spanning 130 years, to my guests.

After lunch, the board will engage in a hands-on workshop to dissect the decline of one of the world’s largest companies alongside the British Empire. The key question: What lessons can we learn from this historical parallel?

This area around Bank station in London, seamlessly merging its deep historical roots with a vibrant present, offers a unique tapestry of cultural, historical, and business threads, mirroring the city’s diverse persona. It serves as a vivid window into the peak of the Empire, offering an insightful narrative into the financial hub during the era when the sun never set on the imperial United Kingdom.

Rebooting Creative Business Insights: A Journey from Textile Factories to the Premium Branding of Conservas Ortiz

Rebooting Creative Business Insights: A Journey from Textile Factories to the Premium Branding of Conservas Ortiz

Sep 9, 2023 | Business design, Joakim

When I find myself drained of business creativity and intellectual energy, devoid of business insights, I close my eyes and ask you to reboot my thinking and reflections. Heaven has sent me an angel, granting me a special aptitude for identifying and presenting business value, as well as for understanding how to seize business opportunities.

I’m a dreamer, as you know.

When I open my eyes, I find myself in a former textile factory. Its overarching vision is to transform into one of Sweden’s most cherished destinations. You guide me through a space that melds historic factory architecture with modern hospitality and retail. The experience refreshes my perspective, inspiring new solutions and ideas about how businesses can innovate.

One look and I’m hypnotized.

Consider the carefully crafted values communicated by Conservas Ortiz, whose package design I discovered at our creative workshop in the former textile factory. One look at their offerings, and you’re so entranced you willingly pay the premium price. It feels like a slice of heaven.

My thoughts often return to Conservas Ortiz, a Spanish company renowned for its high-quality canned fish and dedication to traditional fishing methods. Companies like this have masterfully entered the premium food market, creating a potent brand that resonates with consumers seeking both authenticity and quality.

Keep thinking.

Exploring the Delights of Belgium’s Moules-Frites: Inspired by Rick Stein’s Twist with English Cider

Exploring the Delights of Belgium’s Moules-Frites: Inspired by Rick Stein’s Twist with English Cider

Jul 15, 2023 | Joakim

Embarking on a culinary journey through the remarkable European food culture, I am exploring various dishes. Belgium’s moules-frites, a classic dish of mussels cooked in a savory broth and served with crispy French fries, has caught my attention. Inspired by Rick Stein, renowned British chef, TV presenter, and author known for his expertise in seafood and international cuisine, I have added a twist by steaming the mussels with English cider for a unique flavor.

The essence of the eternal and ever-evolving European experience lies in embracing the boundless potential and the continuous flow of life, as shaped by our heritage, across our continent through cultural richness.